Today the platform sells you and keeps the money. Poolside flips that: creators earn from day one, and the money advertisers pay flows back to the community that creates the value — not just to a company.
No hype, no speculation casino — every reward is backed by real money.
You make the platform valuable. Then it sells your attention and your data — and you see none of it. Here's what's wrong with the status quo.
The content is free as bait. Your attention and data get sold to advertisers — and nothing comes back to you.
A handful of favored creators get brand deals and a slice of the pie. Everyone else chases sponsors and brokers — or earns nothing.
You never learn why you see what you see, or how anyone gets paid. The rules are hidden and easy to manipulate.
Poolside has two money rails — and both pay people, not the algorithm. The first is live from day one; the second turns advertising into a shared bonus instead of surveillance.
Sell or gate your posts and receive tips — paid in stable digital money pegged to the euro. You keep the vast majority; Poolside takes a small, transparent fee. Earning is built right into the feed, so you get paid the moment people value your work.
When advertisers pay to reach people, that real money is shared back across the whole community by an open formula. The more genuine value you and your network create, the bigger your share — paid out daily, automatically, to everyone who helped earn it.
Poolside maps genuine human interactions into a graph. Each post, like and comment adds to a track record that the daily payout is built on.
The same number that decides your reward also shapes your feed — and it's published, so "why am I seeing this?" finally has a real answer.
Every fake account would steal from real people, so proof you're a real human is at the core — and we treat fighting fakes as a permanent job, not a one-off.
Your share of the ad money is held as a token that runs on SM Network — Poolside's separate, advertising-funded token network. It isn't a lottery ticket and it isn't printed out of thin air — it's a transparent claim on money that already exists.
The honesty floor: the network can never owe more than it actually holds.
You spend your time on Poolside — the social app and creator marketplace. The advertising-funded token runs on a separate network, SM Network. Two parts, kept in separate hands on purpose: the people building your experience are not the people holding the reserve.
The social network you actually use — the feed, the creator marketplace, the apps. Where you post, earn from your content, and connect.

Where the ad-revenue token lives. A separate network holds the real-money reserve and issues the token against it — its only job is to keep the backing honest and the reserve safe.
The companies behind them are still being set up, and names may still change. What matters is the principle: running the platform and holding the money are kept in separate hands.
A network has to be worth using before any of the money mechanics matter. So the social product comes first — everything else is layered on once people actually love being here.
Poolside goes live as a real social network where creators earn from their content from day one — sell your posts, get tipped, all in stable digital money.
Advertising arrives as a shared bonus: real ad money, distributed daily across the community by the open formula, as the fully-backed network token.
More ways to use and redeem your share, more reach for creators, and wider access — built carefully, with fighting fakes as an ongoing priority.
We're deliberately honest about what's proven and what's still a bet. We're building this in the open, one careful step at a time — no promises we can't keep.
Poolside is being built right now. Follow along and help shape where it goes — the earliest community shapes it the most.